what can we do for you
Core to our business is the representation of tourism products and destinations to the European and UK markets. Our team understands the distribution system and we can ensure that your product is put in front of the right product teams to maximise your chances of inclusion in their programs.
TCMG understands the UK and European markets and can reliably advise clients on where potential might be for them.
Of course, it’s not only about getting included in a wholesaler’s product line-up. It’s about ensuring that their key agents know how to sell your product. We continuously run webinar training programs for our clients to teach the selling agents how to sell you instead of your competition.
Market development
There is little doubt that the combined forces of the European and UK markets represent a valuable pool of potential customers for your products. We know the foibles of the markets, what their consumers are looking for, and which wholesalers are selling what. We can position your product or destination to maximise visitation from the right sort of clientele that you are targeting.
Distribution development
Being in the market is one thing. But understanding the constantly changing face of distribution is something entirely different. TCMG will be able to identify new distribution opportunities, keep a watch on changes occurring in the extant distribution system, and recommend when to hold and when to let go of partners.
Market entry for new products
It’s a daunting task to enter a new market; a new culture, and being able to comprehend the new commercial realities. TCMG has had numerous examples of taking new products into the European market place and building substantial business for them.
Understanding the who, the what and the where of a complex sector as international tourism takes time, experience, and knowledge. We can expedite your market entry into the European markets.
Strategic tailor-made sales, communication and marketing activities
Tourism is a relationship business. Developing your product or destinations familiarity with the key agents and product teams is vital to your success. TCMG can ensure that you are in the face of key partners at the right time and at the right intervals.
TCMG can plan your annual marketing budget spend here in market right down to the seasonality of sales calls and famil activities.
“If I have to describe TCMG in one word – excellent.
Why excellent – TCMG has extensive experience, a global network, widespread knowledge.
Rhett Lego and his TCMG team is driven by passion and a door opener for every client who wants to be successful in Europe. They have an innate and
professional insight about consumer behavior and market trends and on how to implement this knowledge to ensure that a campaign will be successful and this
means positive results for all involved parties.”
back to ‘what we do’